Moonshot Collaborative is a team of experts focused on research and consumer insights. The resources on this page will give you insights into consumer behavior and help you understand what we do and the research industry standards we follow to ensure that we are collecting accurate, relevant, and statistically significant data for your business. Also be sure to sign up for our insights-packed email newsletter!

What Do Plant-Based Buyers Think About Cultivated Meat?

What should we call meat that is grown from real animal cells, but without slaughtering animals? Terms like “cultivated” and “clean” have gained prominence. What do plant-based buyers think?

New Data: Most Plant-Based Buyers Order Food Online

How many plant-based consumers buy food online, either from restaurants or grocery stores? And what types of websites or apps are they using? We’ve got the details, fresh from our latest survey.

Plant-Based Shopper Profile

An exclusive plant-based shopper profile that provides unique data for companies interested in plant-based consumers. Based on a survey of nearly 1,000 people who purchased plant-based products.