How Big of a Sample Do You Need for Consumer Research?
To get reliable results, do you need to survey 100, 1,000, or 10,000 people? Get recommended sample sizes for your quantitative and qualitative research.
To get reliable results, do you need to survey 100, 1,000, or 10,000 people? Get recommended sample sizes for your quantitative and qualitative research.
In our January client survey, we asked our consumer panelists about their New Year’s resolutions…
How do you know how popular your new product or service might be? How can you convey the opportunity to your investors? In other words, how do you size your market? Here's how consumer research can help.
This GFI report is a powerful resource for plant-based startups looking for key data, trends, and white space in the plant-based market.
Do consumers actually buy sustainable products and, if so, how much do they buy?
An exclusive report on the demographics, behaviors, and preferences of plant-based buyers.