Sustainable consumers are driving major growth in plant-based and eco-friendly products. But who exactly are these shoppers, and what does sustainability mean to them as they decide between products?
An exclusive plant-based shopper profile that provides unique data for companies interested in plant-based consumers. Based on a survey of nearly 1,000 people who purchased plant-based products.
Two of the most important and impactful metrics for businesses are customer acquisition cost and customer lifetime value. Here’s how research can help you improve both.
Do consumers actually buy sustainable products and, if so, how much do they buy?